Intel Brand Platform Extends Technology Leadership

The Intel Brand platform extends the technology leadership for the company in a way that the technology alone can not. Intel cleverly introduced Intel Inside in the early 90’s as a differentiating communications and co-marketing program. This effectively promoted Intel’s … Continue reading

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Technology Lament- What companies make us do to upgrade…

The clash of the tech ecosystems is leaving me lamenting the changes wrought by the emergence of multiple technology platforms. Like the Titans movies there are powerful forces at work: Google, Apple, Microsoft competing for consumer and business users alike. … Continue reading

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